Artistes 512 Fund Raising Campaign

In conjunction with World's Children Day which usually falls on June 1st, a concert was held bringing over 500 acts from China, Hong Kong, Taiwan and SE Asia to raise money for the Sichuan Earthquake Disaster Relief Fund. The concert was known as the Artistes 512 Fundraising Campaign <演藝界512關愛行動> which was held at the West Kowloon Reclamation Site, Hong Kong.

The concert started form 2.28pm, providing 7 hours long non-stop entertainment which were aired LIVE in various television stations and countries. Souvenirs, Food and beverages stalls and 100 phone lines were set up. All sales and donations pledged will be donated to the unfortunates.
After a one-minute silence, the show started off its first show by singing the campaign's theme song "Promise" <承諾>.

Many celebrities such as Michelle Reis, Sam Hui, Eason Chan, Alan Tam, Eric Tsang, Richie Ren, Tony Leung, Carina Lau, Jacky Cheung, Denise Ho, Guoli Zhang, Daoming Chen, Xiaoguang Feng, A-Mei Chang, Julie Su Harlem Yu etc attended this meaningful event. Many interesting songs were belted out, touching stories and SMS were read out by them.

The total of donations pledged during the marathon show emerged as over HK$31 million!!!!

I myself sat in front of the TV boiling it but not the whole 7 hours la and it was really pretty moving especially when they were telling the real life stories and airing the video clips. These group of artistes and crew behind the scene ought to be given a round of applause as they had done a Good job and what I really liked about it is that ALL of them really joined hands to make this event Work regardless of which TV stations, radio stations, music labels or media they are from and sharing the ONE theme song!! We should all learn from this and at times, think of the REAL PURPOSE when doing such event...